Frequently Asked Questions
International Christian Retail Show 2011
July 10-13, 2011, Georgia World Congress Center, Atlanta, GA, USA
General Show Information
- What is the International Christian Retail Show?
- Where is the Show held?
- What are the current and future Show dates?
- What product categories are covered at the Show?
- How do I make travel and housing reservations at a discounted rate?
- What is there to do in Atlanta?
- Who attends the Show?
I Want to Exhibit
- How can I contact CBA about exhibiting at the Show?
- How do I become an exhibitor at the Show?
- What is the deadline for companies to submit a space application to CBA?
- What happens after I turn in all the required information as a prospective or first-time exhibitor?
- Where can I look at floor plans for the upcoming Show?
General Exhibit Information
- What is at the Show for me? What is included after I become an exhibitor?
- How much does it cost to exhibit at the Show?
- What is the standard booth size?
- What does the cost of booth space include?
- Are there special rules and regulations I should be aware of?
- Who is the official contractor?
- What are the 2011 move-in and move-out dates for display materials?
- Am I allowed to share booth space with another company?
- Where and when can I download information on Show services, e.g., labor, furnishings, utilities, exhibit structures, etc.?
- How should I market my company before, during, and after the Show?
What is the International Christian Retail Show?
The International Christian Retail Show is where the Christian resources industry meets–and there are a lot of reasons why. There is no other time or place where so many people, products, services, media, authors, artists, and craftspeople are gathered together in one place. The Show incorporates more than 60,000 net sq ft of exhibit space, approximately 300 exhibits, and nearly 60 meeting rooms. The Show brings together more than 8,000 attendees & exhibitor personnel from across the United States and more than 50 countries.
The 2011 Show will be located in Atlanta, GA, USA at the:
Georgia World Congress Center
285 Andrew Young International Blvd., NW
Atlanta, Georgia 30313-1591
Check out the convention center Web site at www.gwcc.com.
What are current and future Show dates?
International Christian Retail Show 2011 ~ July 10-13-Atlanta, GA
International Christian Retail Show 2012 ~ July 15-19-Orlando, FL
How can I contact CBA about exhibiting at the Show?
For exhibiting questions, please e-mail:
exhibits@cbaonline.org.
How do I become an exhibitor at the Show?
The key qualification for exhibiting is that you are currently selling product in at least 10 Christian retail stores. If you meet this qualification, you can download a First-Timers Waiting List application.
If you do not currently meet this qualification, CBA provides resources to help companies establish these accounts. Listed below are two options to consider:
-
CBA Mailing Lists
Connect your product and company information with retailers in the Christian Retail Channel. Choose one of three different rental options to make sure your promotional materials or catalog information get in the right hands. -
Advertising in CBA Retailers+Resources
CBA Retailers+Resources Magazine is the official publication of CBA and is distributed to every member of the Association and an additional non-member subscription base. This publication is viewed by an average of 5800 readers every month. You can contact Dunn & Dunn to discuss advertising opportunities at 856.582.0690. -
Advertising in CBA Industry Brief -
CBA Industry Brief is the official e-newsletter of CBA and is distributed to more than 4,000 subscribers every week. Monthly ad rentals are available creating approximately 16,000 impressions on readers every month. You can contact Dunn & Dunn to discuss advertising opportunities at 856.582.0690.
What happens after I turn in all the required information for prospective or first-time exhibitors?
Once your Waiting List application has been received and approved, CBA will place companies on the exhibit floor in the order of applications received. When space is available, CBA will send a booth offer letter for you to sign and return. Full booth payment is required at the time of acceptance.
Once you have returned your acceptance letter, CBA will contact you regarding exhibit space. Viewing the Show floor plan online will allow you as an exhibitor to pick the space that will fit your needs. You are welcome to view this site prior to returning your acceptance letter; however, the space is not guaranteed until payment is approved.
Where can I look at floor plans for the upcoming Show?
The floor plan for the upcoming International Christian Retail Show 2011 will be available closer to the Show. Please check back here.
- A CBA team ready to assist you in planning your Show and answer your questions about the Christian retail industry
- Exhibitor Services Information for displaying efficiently and cost-effectively
- A Professional Exhibitor Sponsorship Kit, including many complimentary services for increasing buyer attendance at the Show and receiving media coverage
- Value-added events, special exhibits, and marketing opportunities
- Maximize your Show by taking advantage of the following complimentary Show services:
- Complete Show directory, online Show directory
- Exhibitor badges
- Complimentary Cyber Cafe
- Shuttle bus service to all official Show hotels
How much does it cost to exhibit at the Show?
Members of CBA receive a $600 per booth space discount on booth fees at the International Christian Retail Show.
Fees for each Booth Space for the 2010 Show are $2,350 for members and $2,950 for nonmembers. CBA membership is only $450 per year for Supplier members.
Click here for CBA membership information.
What does the cost of booth space include?
The cost includes the following
- Booth space for the duration of the Show
- An eight (8) foot drape at the back of the booth
- A three (3) foot drape on each side of the booth
- A sign with the exhibitor's name and booth number
- Security during the hours when the exhibit floor is closed
- Complimentary badges for booth personnel (restrictions apply)
- Listing in all Show directories, including CBA Retailers+Resources magazine and the International Christian Retail Show Web site
- Complimentary pre-registered attendees lists
- Complimentary post-Show registered attendees list
- Carpet
- Fixtures/furniture (optional)
- Electricity (optional)
- Phone/internet (optional)
What is the standard booth size?
The standard booth size is 10 feet wide (length) x 10 feet deep = 100 sq ft. The metric equivalent is 3 meters x 3 meters = 9 square meters.
Are there special rules and regulations I should be aware of?
- To assist buyers in identifying booth numbers, exhibitors are required to indicate their booth number on exhibit signage.
- All exhibitors are required to provide floor covering for their entire exhibit area.
- Attendees and exhibitors may not bring photographic equipment on the exhibit floor or take photos of any booth or product during Show hours.
- Booth height in any linear configuration must be below eight (8) feet in height.
Who is the official contractor?
Freeman Decorating Co. is the official general contractor of the International Christian Retail Show. They provide labor services, booth rental and design, transportation, and furnishings.
What are the 2011 move-in and move-out dates for display materials?
Move-In
Move-in dates and times will be available soon.
Move-Out
Move-out dates and times will be available soon.
*Please note this schedule is subject to change.
Am I allowed to share booth space with another company?
No exhibitor may sublet or share its exhibit space with any entity other than wholly owned subsidiaries, and it may be necessary for the exhibitor to furnish proof that any such company is a wholly owned subsidiary.
What is the deadline for companies to submit a space application to CBA?
CBA accepts applications throughout the year, however exhibit booth placement will close 1 month before the Show opens due to printing of the Show program exhibitor list. Potential exhibitors who return their applications and payment early will have a better opportunity to obtain booth space in the Show. If no booth space is available, applicant exhibitors have the option of a full refund of the deposit or to roll the deposit to the next year's Show.
What product categories are covered at the Show?
- Bibles, Books, & Resources
- Bibles; Books; Children's Products; Church Supplies; Computer Software; Curriculum; Distributor; Home-School Resources; Magazines; Spanish-Language Products
- Gift & Specialty Items
- Children's Products; Clothing; Distributor; Framed Art & Home Décor; Gifts; Jewelry; Spanish-Language Products; Stationery & Cards; Videos
- Music/Entertainment
- Children's Products; Distributor; Magazines; Music; Spanish-Language Products; Videos
- Retail Support
- Computer Software; Distributor; Store Supplies, Services, & Fixtures
- Debut Avenue
- First-time exhibitors
- Over 1,800 professionals attend - people with buying authority or influence
- Value of Face-to-Face interaction with potential/current suppliers at the International Christian Retail Show: 34% rated a 6, while another 24% said 7 on a scale of 1-7 (1 Totally Unimportant - 7 Extremely Important)
- Average hours spent on the exhibit floor at the Show: 18 hours (national average is 8.3)
- When asked if retailers would recommend the International Christian Retail Show to other retailers, 86% said Yes
- Independent Christian retailers - 49% of all attendees
- 47% of attendees surveyed come to the Show prepared to buy
Where and when can I download information on Show Services, e.g., labor, furnishings, utilities, exhibit structures, etc.?
All forms necessary to make arrangements for your booth space can be found in the Exhibitor Service Kit.
How do I make housing reservations at a discounted rate?
CBA has partnered with Global Reservations Inc. for you to make hotel reservations. Hotel arrangements can be made for blocks of rooms for exhibitors once accepted to exhibit on the Show floor. The exhibitor housing forms used to make your hotel reservation can be found in the Exhibitor Service Kit.
What is there to do in Atlanta?
Check out the Atlanta Visitors Bureau Web site to learn more about the many restaurants, attractions, and much more Atlanta has to offer: http://www.atlanta.net/.
How should I market my company before, during, and after the Show?
- CBA Retailers+Resources Magazine Advertising
- New Product Listing
- Pre-Registered Attendees List
- Media Relations
- Exhibitor Announcements - Show Daily Newspaper
- Newspaper Advertising - Show Daily Newspaper
- Classified Ads - Show Daily Newspaper
- Prospective Retailer Seminar Sponsorship
- Lanyards
- Exhibit Floor Map
- Buyers' Bag Inserts
- Registration Coffee
- New Product Showcase
- Onsite Program
- Registered Stores List
- Personality Booths
- Exhibitor Events
CBA's sponsorship team is excited to help you put together a plan to reach your marketing objectives while at the Show. To get started, please contact Dunn & Dunn at 856.582.0690.
All information is subject to change and current as of 8/11/10.
